At a summit of Asia’s brightest minds, the founder of Plazo Sullivan Roche dropped a truth bomb few fund managers dare to voice: what machines can't trade is your moral compass.
MANILA — While markets chase milliseconds, the financial world demands instant everything: information, execution, profits.
But last Thursday, inside a warm, wood-paneled auditorium at the Asian Institute of Management, Joseph Plazo did something radical: he slowed the room down.
Plazo, who leads AI-powered investment firm Plazo Sullivan Roche Capital, took the stage before a select audience of Asia’s rising business and engineering students—attendees from NUS, Kyoto University, and AIM. They expected a TED-style celebration of trading automation. Instead, Plazo handed them something rarer: perspective.
“If you give your portfolio to a machine,” he opened, “make sure it understands your values, not just your goals.”
That line set the tone for what would become one of the most resonant finance keynotes in the region this year.
???? A Founder Who’s Built the Future—And Still Asks Questions
Plazo wasn’t some outsider taking potshots at innovation. His firm’s proprietary systems have consistently posted a 99% win rate across major assets and timeframes. Top-tier clients across Europe and Asia integrate his tools. He helped build the future of investing. That’s what gives his words such gravity.
“AI is brilliant at optimization,” he said. “But optimization without orientation leads you nowhere fast—often to ruin.”
He shared a story from the pandemic crash, when one of his early bots flagged a short position on gold—just hours before the Fed launched emergency interventions.
“We overrode it. Technically, the AI was right. But contextually? Blind.””
???? The Value of Human Hesitation
In Fortune’s 2023 roundtable on algorithmic trading, several fund managers confessed off-record that they had lost their trading instincts after switching to full-AI models.
Plazo confronted that very reality.
“Friction slows trades. But it creates room for reflection. In volatile moments, that pause might protect your reputation.”
He introduced a leadership framework he calls “conviction calculus.” At its core: three questions every responsible investor should ask before following an AI trade:
- Is this aligned with our ethical mandate?
- Is the call supported by analog intelligence—conversations, memories, hunches?
- Are we willing to take accountability if the machine fails?
It’s a framework risk officers rarely address.
???? Why Asia Needs This Message Now
With capital flowing into Asia, the stakes have never been higher. Countries like Singapore, South Korea, and the Philippines are pouring money into fintech and AI.
Plazo’s message? Without direction, acceleration is dangerous.
“You can scale capital faster than character. That’s a problem.”
He’s not wrong.
In 2024 alone, two hedge funds in Hong Kong imploded after AI-driven models failed to anticipate geopolitical swings.
“We’re rushing,” he said. “And when you rush a system that lacks narrative intelligence, it becomes a train running off a silent cliff.”
???? What’s Next? Machines That Feel the Market
Despite the critique, Plazo is not anti-AI.
His firm is now building “narrative-integrated AI”—systems that weigh not just data, but intent, cultural tone, historical signal, and sentiment.
“It’s not click here enough to replicate a hedge fund. We need AI that operates like a general, not a gambler.”
His approach sparked immediate interest. At a private dinner later that evening, capital allocators leaned in. One called his talk:
“How to build ethical empires with silicon brains.”
???? The Thought That Stopped Time
Plazo closed with a final warning:
“The next crash won’t be from panic. It will come from perfect logic—executed too fast—with no one stopping to say, ‘Wait.’”
It wasn’t hype. It was clarity.
And in finance, as in life, wisdom often arrives just before the noise.